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Tag: commercial relationship

  • Focus: FORMIA’s new EY Amenity Kit for Korean Air

    FORMIA and Korean Air today announce an extension to its existing commercial relationship.

    Since 2009, FORMIA have been supplying Korean Air with an amenity kit for its long haul economy class passengers, first of its kind within the airline market.

    Korean Air now unveils in collaboration with FORMIA its new economy class amenity kit. The theory embodies the Korean spirit of hospitality and quality, including the highly successful foldable slippers in addition to a longtime retail branded toothpaste.

    The revamped pouch in Korean Air’s celadon-blue color and produced from non-woven material is developed as a sensible drawstring bag offering the passengers functionality and bringing a brand new design to frequent flyers.

    www.formia.com

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  • Focus: FORMIA Extends Relationship with Turkish Airlines

    FORMIA today announces an additional extension to its commercial relationship with Turkish Airlines. In 2011, the 2 companies signed an extended term contract for the availability of more than a few FORMIA’s advantageous inflight service amenity kits for passengers. Now, the airline has awarded the availability of more than a few FORMIA’s promotional bags and cases to be used in its widening international on-ground marketing activities.

    The items to be supplied under the agreement include FORMIA’s i-Pad bag and the company’s widely recognized tin box and pencil case. They are going to be supplied empty of products allowing the airline itself to fill them with a number of high value, quality Turkish produce, equivalent to Turkish Delight, for handing out at travel fairs and to corporate clients and VIP frequent flyers on special occasions.

    Commenting, Roland Grohmann, Managing Director of FORMIA, said: “We are delighted with the feedback we’re receiving from Turkish Airlines concerning the range of goods we’re already supplying to the airline. As one of several world’s leading airlines, Turkish Airlines is happy with its complimentary promotional items. This new order demonstrates their confidence in FORMIA’s design capabilities, products and provide infrastructure and we glance forward to continuing to work with the airline to fulfill their requirements inside the years ahead.”

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  • Focus: FORMIA & Air Astana take Medium Haul Luxury to New Heights

    FORMIA today announces an extension to its existing commercial relationship with Air Astana. Since 2011, FORMIA have been supplying the airline with quite a number its quality in-flight amenity kits for the relaxation and convenience of passengers on long haul flights. Now, as portion of the airline’s commitment to take the extent of on-board passenger comfort to new heights, FORMIA should be supplying new amenity kits to Air Astana medium haul business class passengers besides.

    FORMIA will supply the airline with its specially developed unisex kit containing products from the well-known global luxury brand, Chopard.
    Commenting, Roland Grohmann, Managing Director of FORMIA, said: “We are delighted to have won this crucial contract and to be extending our relationship with Air Astana on this way. Air Astana enjoys a longtime reputation for the standard of its customer care. This move significantly improves the criteria of in-flight service which medium haul passengers will come to expect around the industry and FORMIA is proud to be playing a component during this process.”

    Sandra Cullen is Director In-Flight Service Delivery of Air Astana JSC. She said “At Air Astana we pay loads of attention to our on board service delivery. We recognise that service improvement is a non-stop continuous process. Therefore, following on from the successful introduction of our business travel amenity kits for long haul flights in 2011 that won Gold and Silver Awards last year, we decided to expand our fruitful cooperation with FORMIA. We can be launching a brand new amenity kit for our business class customers on medium haul flights, affirming our commitment of being an exceedingly customer oriented international airline. i’m hoping our passengers will enjoy this new Chopard amenity kit.”

  • Focus: FORMIA & Turkish Airlines Business Extension

    FORMIA announces an extra extension to its existing commercial relationship with Turkish Airlines. In 2011, both companies signed a protracted term contract for the availability of a variety of FORMIA’s effective inflight service amenity kits for passengers. Now, as portion of the airline’s drive to deliver a phenomenal world class travel experience for its passengers, FORMIA was awarded to provide specially developed bags for presentation to Hajj and Umrah pilgrims en path to Mecca.

    In a move that’s believed to be unique amongst airlines, through the flight each passenger will receive a bag containing an in depth range of things designed not just to intensify their delight in the flight itself, but additionally to serve them at their end destination.

    The bags had been carefully designed to be worn comfortably either over the shoulder or around the chest for additonal security.

    All products follow the very best standards expected of Hajj and Umrah pilgrims and enable them to accomplish their sacred rituals comfortably. Commenting, Roland Grohmann, Managing Director of FORMIA, said: “It gives us particular pride to have developed these special kits for Turkish Airlines. The thoughtfulness of Turkish Airlines in catering for the relaxation and convenience of its pilgrim passengers was matched by the care with which we’ve got designed these kits. We are hoping they are going to add to the benefit and delight of everyone as they undertake their pilgrimage.”

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