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News: Datalex: Innovating the travel retail experience

December 23, 2013 • admin
Datalex, an independent Dublin-based company, provides essentially the most comprehensive and proven portfolio of air and ancillary pricing, shopping, promotions, merchandising and reward features across multiple direct channels. Its patent pending personalisation feature enables airlines to leverage data to tailor relevant and profitable real time offers inside the travel experience.  Airline retailers leading the transformation of travel retail are leveraging the Datalex Travel Distribution Platform to de-commoditise, differentiate and personalise their offerings. Airline retailers know they could rely on the solution’s flexibility and scalability to succeed in their business objectives at unrivalled pace. Unrestricted by technology, airlines are assured active engagement with the traveller in any respect touchpoints and might quickly implement relevant, tailored offers and promotions, or react quickly to competitive and market dynamics. Award-Winning Retail Innovation For the...
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