The Ritz-Carlton, Dubai has celebrated the revealing of its eagerly anticipated new wing with a sublime event set along the Arabian Gulf. Inspired by the original highlights of the resort’s distinguished past and present, the development was inaugurated by Herve Humler, president, The Ritz-Carlton Hotel Company, and attended by greater than 400 notable guests from around the globe. 
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Ritz-Carlton, Dubai inaugurates new expansion
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International image campaign benefiting for British tourism
Latest figures from VisitBritain show that Britain’s global appeal as a tourist destination is profiting from its biggest ever image campaign, leading to a possible £200 million of extra visitor spending inside the UK over the subsequent two years.
The £25 million GREAT image tourism campaign – which targeted 14 major cities in nine countries – is performing well at the international stage, especially when benchmarked against competitor tourist boards with substantially larger budgets.
GREAT tourism activity continues to accomplish high levels of reach and recall – 72% of the audience in target cities recall seeing the good campaign. It also continues to extend the selection of people actively considering visiting the united kingdom within the next year due to VisitBritain ads – 23 % of these who recall the campaign plan to go to within the next year rather than 11% of these who don’t recall the campaign.(1)
The national tourism agency estimates that its GREAT image activity helps drive uplift within the variety of people worldwide seeking to come to experience the perfect of what Britain has to supply. This increased intention to go to then feeds into VisitBritain’s partnership marketing – offering great deals with commercial partners corresponding to British Airways to encourage bookings. The findings are a lift for the organisation because it fights to extend visitor numbers in a very competitive marketplace.
Analysis of the primary year of VisitBritain’s GREAT activity has revealed that it has potentially delivered another 422,000 visits from the objective cities.(2) This potential return from visits means the tourism part of the good campaign has achieved a return on investment of 8:1.
The findings also indicate that the campaign helps to showcase the entire of england. Across all the survey cities, people strongly agreed that the promotional work made them would like to visit places outside of London.(3)
Sandie Dawe, Chief Executive of VisitBritain said: “In 2012 Britain became the 1st Olympic host since Sydney to work out a rise in inbound tourism within the year of the Games.
“The GREAT campaign is playing a big role in our efforts to draw a better variety of overseas visitors, with those seeing our images increasingly more likely to visit the united kingdom within the following couple of years. It’s essential that we continue to deliver this campaign in our high value tourism markets and the expansion markets of the long run if we’re to boost overseas perceptions of england as a must see destination.”
Culture Secretary Maria Miller said: “The GREAT campaign have been fantastic, encouraging overseas visitors to return and experience the best of england. We have to sustain the momentum, and continue to extend both the collection of visitor numbers and the amount of cash they spend here. The tourism industry has a key role to play in delivering economic growth and the good campaign remains on the heart of the sector’s strategy.”
In 2012, the united kingdom welcomed 31 million overseas visitors spending a record £18.6 billion within the process. By 2020, VisitBritain believes the united kingdom could welcome 40 million overseas visitors a year, contributing £31.5 billion annually to the economy.
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News: Rediscover the four terraces of Hôtel Fouquet’s Barrière
Fine weather is at the way, including the irresistible urge to sit back and revel in the light!
Set in greenery or boasting remarkable views, tucked away or on the lookout at the hustle and bustle of Paris life, the four terraces of Hotel Fouquet’s Barrière are over again open to guests.
The courtyard garden: on the heart of the hotel, this secluded space is a leafy and refreshing oasis of calm, faraway from the agitation of the Champs-Elysées. For a gentle lunch, a gourmet afternoon tea, a short bite within the evening or a late drink.
In spring and summer, the courtyard garden of Hôtel Fouquet’s Barrière, an extension of the Le Lucien bar, is the precise meeting place.
Bartender Stéphane Ginouvès, a Meilleur Ouvrier de France, particularly recommends the Pear Connection cocktail: Grey Goose pear vodka, fresh lemon juice, cranberry juice and apple pie syrup.
The courtyard is additionally the setting for the Michelin-starred cuisine of gourmet restaurant Le Diane, where talented chef Jean-Yves Leuranguer, a Meilleur Ouvrier de France, works.
The garden of Hotel Fouquet’s Barrière is open day-to-day from 07:00-01:00, weather permitting.
The terrace of Marta le Bar: tucked away beside the lobby of the hotel, Marta Le Bar offers pleasure-seeking clients an eclectic menu featuring classic refreshments in addition to surprising cocktails invented by Stéphane Ginouvès.
Ideally located on Avenue George V, the terrace of Marta Le Bar is a tempting stop for a break during shopping or a late drink with friends.
Why not try the Dahlia Noir cocktail, made with Cointreau, cranberry juice, violet syrup, jasmine syrup and Champagne
The terrace of Marta Le Bar is open Monday to Friday from 07:00-01:00 and on Saturday, Sunday and public holidays from 11:00-01:00, weather permitting.
The terrace of Café Fouquet’s: over at the Champs-Elysées side, Fouquet’s is opening up its legendary terrace, which has attracted travellers from around the world since 1899.
Offering a good view of the famous avenue, the Café is open all day, from morning to evening, for breakfast, an informal lunch, afternoon tea or perhaps a cocktail within the image of the famous Triangle d’Or: an artful blend of Rémy Martin cognac, green tea liqueur with cognac, fresh lemon juice and strawberry candy syrup.
Le Café Fouquet’s is open daily from 07:00-00:00.
The terrace of the Fouquet’s and La Petite Maison de Nicole restaurants: opening onto Avenue George V, the terrace of Fouquet’s restaurant, with its intimate connections to the arena of cinema, is the epitome of a French-style luxury brasserie.
As soon because the sun appears, Fouquet’s invites you to benefit from the exclusive location of its terrace for a lunch within the sort of French haute cuisine.
In the evening, the George V side of Fouquet’s brasserie is transformed right into a theatre of delicious discoveries and takes at the appearance of los angeles Petite Maison de Nicole in Nice.
Guests are actually invited to enjoy its hearty southern French cuisine within the festive atmosphere of the terrace.
More information at the official website.
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International image campaign reaping rewards for British tourism
Latest figures from VisitBritain show that Britain’s global appeal as a tourist destination is making the most of its biggest ever image campaign, leading to a possible £200 million of extra visitor spending within the UK over the subsequent two years.
The £25 million GREAT image tourism campaign – which targeted 14 major cities in nine countries – is performing well at the international stage, especially when benchmarked against competitor tourist boards with substantially larger budgets.
GREAT tourism activity continues to accomplish high levels of reach and recall – 72% of the audience in target cities recall seeing the good campaign. It also continues to extend the selection of people actively considering visiting the united kingdom within the next year due to the VisitBritain ads – 23 % of these who recall the campaign plan to go to inside the next year in place of 11% of these who don’t recall the campaign.(1)
The national tourism agency estimates that its GREAT image activity helps drive uplift within the collection of people worldwide seeking to come to experience the most effective of what Britain has to supply. This increased intention to go to then feeds into VisitBritain’s partnership marketing – offering great deals with commercial partners which include British Airways to encourage bookings. The findings are a lift for the organisation because it fights to extend visitor numbers in a particularly competitive marketplace.
Analysis of the 1st year of VisitBritain’s GREAT activity has revealed that it has potentially delivered a further 422,000 visits from the objective cities.(2) This potential return from visits means the tourism element of the good campaign has achieved a return on investment of 8:1.
The findings also indicate that the campaign helps to showcase the full of england. Across all the survey cities, people strongly agreed that the promotional work made them like to visit places outside of London.(3)
Sandie Dawe, Chief Executive of VisitBritain said: “In 2012 Britain became the primary Olympic host since Sydney to peer a rise in inbound tourism within the year of the Games.
“The GREAT campaign is playing a prime role in our efforts to draw a better variety of overseas visitors, with those seeing our images increasingly more likely to visit the united kingdom within the following couple of years. It’s far essential that we continue to deliver this campaign in our high value tourism markets and the expansion markets of the long run if we’re to boost overseas perceptions of england as a must see destination.”
Culture Secretary Maria Miller said: “The GREAT campaign have been fantastic, encouraging overseas visitors to return and experience the absolute best of england. We have to sustain the momentum, and continue to extend both the selection of visitor numbers and the amount of cash they spend here. The tourism industry has a key role to play in delivering economic growth and the nice campaign remains on the heart of the sector’s strategy.”
In 2012, the united kingdom welcomed 31 million overseas visitors spending a record £18.6 billion within the process. By 2020, VisitBritain believes the united kingdom could welcome 40 million overseas visitors a year, contributing £31.5 billion annually to the economy.
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Ece Vahapoğlu calls in at Raffles Makkah Palace
Turkish superstar Ece Vahapoğlu has called in on the Raffles Makkah Palace, visiting the valuables to celebrate its success on the World Travel Awards.
The property was recognised by the area Travel Awards on the Middle East’s Leading Luxury Hotel at an event hosted by Vahapoğlu.
Greeted by Raffles Makkah Palace general manager, Khalil Abouzeid, Vahapoğlu tipped the valuables for fulfillment again this year.
World Travel Awards will return to the center East for a Gala Ceremony on May 5th on the Le Royal Meridien Beach Resort & Spa in Dubai.
Raffles Makkah Palace is that this year nominated at Makkah’s Leading Hotel on the World Travel Awards.
The property has also previously taken the titles of World’s Leading Luxury All Suite Hotel and Middle East’s Leading Luxury Hotel, both in 2011.
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