Best Holiday Lettings

Category: Holidays

  • Wizz Air and VisitBritain renew partnership

    Wizz Air, the most important low-cost, low-fare airline in Central and Eastern Europe, together with VisitBritain, the national tourism agency of the UK, announced the renewal of their successful partnership to promote low fare routes between Poland and the UK in a bid to attract more Polish tourists.

    The joint “Great” campaign in 2012 increased awareness among Polish consumers for Great Britain as a tourism destination and together with Visit Britain the airline will invest in promoting its 15 Polish routes to 7 UK destinations between April and June 2013. Great Britain is the third most visited destination by Polish tourists and around 60% of all Polish visitors to the UK arrive by air, therefore providing an excellent opportunity for the British Tourism agency and Wizz Air to join forces in promoting Great Britain as an excellent choice for short breaks.

    The partnership will include an advertising campaign and a bigger number of low fare promotions on Wizz Air flights between Poland and the UK to attract Polish visitors to Great Britain’s unique features. The campaign will highlight that “Tradition, Culture, Sport and Shopping is GREAT Britain”.

    Daniel de Carvalho, Corporate Communications Manager at Wizz Air, said: “Wizz Air is excited about its renewed partnership with VisitBritain because our 15 low in cost routes from 7 Polish airports to Great Britain are the best choice for Polish travelers and this campaign is a confirmation of Wizz Air’s attractive low fares route offer to Great Britain. With fares starting from GBP 19.99 there is a reason for everyone to go and visit Great Britain!”

    Joanna Sosnowska, Representative Poland at VisitBritain, said: “Wizz Air was a valuable partner in 2012 to carry visitors to the London 2012 Games and to draw Polish passengers to explore more of what Great Britain offers its visitors.

    VisitBritain’s four year global campaign “Great Britain – You’re Invited”, joins forces with strong partners which are equipped of quickly generating tourism traffic, and i’m thrilled to determine how low fares contribute to stimulate demand and influence travel choices. Polish tourists of every age will find the proper fare offer on wizzair.com and the ideal entertainment choice at their UK destination. From unforgettable landscapes heritage, sport, culture and shopping in world-class shops, stores and markets – everything could be experienced in Great Britain making the subsequent trip truly “GREAT”.”

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  • NTA eyes adverse impacts of sequestration on travel

    Across-the-board sequestration cuts for an array of federal government functions are commencing to take a toll on travel to and throughout the U.s.a.. And meaning trouble for tourism, an NTA leader warns.

    “NTA is rather concerned that cutbacks in funding may have negative impacts on visitation, jobs, the U.S. economy and the balance of trade,” said Lisa Simon, president of NTA. “Tourism is an investment that produces jobs and revenue that support the remainder of the U.S. economy, and these cuts may cause serious ripple effects.”

    Simon added that the sequester cuts come at a foul time. In a contemporary survey, NTA members reported a rebound in 2012 business following a protracted economic slowdown, and the vast majority of all members projected an excellent brighter 2013—tour operators (59 percent), suppliers (70 percent) and DMOs (74 percent).

    Sequestration took effect on March 1, however the full impact of federal reductions in personnel hours and operating budgets continues to mount. NTA is most closely following cuts in five areas that directly impact tourism:
    *  FAA air traffic controllers: Furloughs began yesterday and flight delays started today.
    *  Transportation Security Administration personnel
    *  Customs and Border Protection officers at airports and border crossings
    *  consulate offices overseas, which process visas and conduct interviews
    *  federal parks and public lands, where staffing reductions will limit or delay access

    Simon said NTA also is anticipating increased fees at U.S. national parks, diverted operational funds for parks and public lands, and changes to funding for marketing america as a global destination.

    “NTA will keep a detailed eye on how these issues impact the travel economy and our members’ livelihoods, and we shall work with other travel organizations to tell Congress and the Obama administration concerning the significant, adverse effects of sequestration,” said Simon. “The travel sector must increase its efforts to assist public policy makers understand the specter of reduced funding.”

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  • Gay and lesbian travellers a driver within the international tourism industry

    US Gay and lesbian hotel guests spend a mean 57 per cent more on their travels than their heterosexual counterparts. That’s the results of the most recent survey by Community Marketing Inc., a partner of ITB Berlin. Rika Jean-Francois, ITB Berlin’s CSR officer and member of the board of the International Gay & Travel Association (IGLTA) presented the findings on the ITB Berlin Convention and on the recently held strategy conference of Wien Tourismus in Vienna. Late last year, in a survey conducted within the USA by Community Marketing Inc., 5,700 interviewees were asked about their travel habits. Per the survey, it isn’t only hotels but entire destinations that get pleasure from LGBT travellers (lesbian, gay, bisexual and transgender).

    Sunshine and relaxation the foremost reasons for holidaying
    According to the survey, 40 per cent of gays and shut to a similar variety of lesbians within the USA said a destination’s degree of gay-friendliness was the principle factor influencing their number of destination. As regarded holiday needs 67 per cent of gays and 66 per cent of lesbian travellers said warm weather was their first requirement, followed by cultural attractions, beaches and cuisine. Greater than 50 per cent of the respondents said certainly one of their main holiday interests was relaxation. For 35 per cent of gays the second one-most vital aspect was visiting family and friends, while for 32 per cent of lesbian couples it was spending time with their partners. 33 per cent of gay and 30 per cent of lesbian respondents said the situation of a hotel significantly influenced their selection of destination. For 30 per cent of both groups the second one-most vital aspect was the pricetag.

    LGBT travellers are comfortable using the web. When looking for travel information 59 per cent of lesbian and 54 per cent of gay travellers inside the US said they trusted the recommendations of friends and families, and then they preferred travel websites. 41 per cent of gay and 36 per cent of lesbian travellers said they responded to advertising that targeted LGBT audiences.

    Commitment to LGBT travellers
    Over decades, as a part of its Corporate Social Responsibility (CSR) concept, ITB Berlin has committed itself to supporting human rights in tourism, including tolerance and variety, and for instance is a committed member of the International Gay & Lesbian Travel Association (IGLTA). Exhibitors representing the LBGT market first took part within the world’s largest travel trade extravaganza in 2003. For the last three years lectures and discussions in this subject in addition to on LGBT travel topics was happening on the ITB Berlin Convention.

    It has become among the many 15 officially recognised travel segments of the world’s largest travel trade exhibition and because then has witnessed constantly rising demand. Currently, ITB Berlin has the most important range of LGBT travel products and destinations of any tourism trade event on this planet. With its large Gay & Lesbian Travel Pavilion, the ITB TomOnTour Party and diverse other supporting LGBT events ITB Berlin has made a stand for tolerance and equal rights.

    With its seminars on LGBT tourism in India in 2011, a knowledge stand at ITB Asia 2012 in Singapore, an LGBT information booth at ABAV 2013 in Rio de Janeiro and international seminars and symposiums world wide the ITB Academy can also be showing its support for dismantling taboos and the advance of this significant market segment worldwide. At ITB Berlin 2013 a strategic partnership between Wien Tourismus (Vienna Tourism) and ITB Berlin on LGBT Travel was agreed, in a bid to jointly support and extra its aims sooner or later.

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  • Safety & security matters most, UK voted safest in Europe

    The survey asked global respondents from over 70 countries, to spot the important thing influencing factors of their decision making process, when picking out both leisure and business travel destinations.

    Petra Malenicka, Vice chairman, CNN International Ad Sales, Western Europe said, “Destination branding has become one of the vital competitive aspects of today’s tourism industry and these insights are valuable for countries trying to market themselves because the destination of choice for travellers.”

    “That security and safety is significantly more important for respondents than the price of travel, even in austere times, is a trademark that, in times of regional unrest, the pendulum has swung. Tourist boards will clearly continue to have an important role to play in shaping international perceptions in their country to encourage tourism growth,” she added.

    ‘Price’ ranks second in travel decision making, reflecting the ongoing impact of the commercial crisis on consumers.  Yet despite this, the newest UNWTO growth predication figures confirm the resiliency of a buoyant global tourism sector.*

    According to the effects, respondents aren’t just price conscious, also they are discerning. ‘Reputation’ is the third most considered factor for respondents considering travel destinations.

    The results demonstrate the appeal of the united kingdom from a commercial perspective:
    ·    The united kingdom is probably the top 5 countries globally, with regards to being “attractive for business investment opportunities”.

    The UK leads Europe for safety and is seen as a developed, hospitable destination:
    ·    46% of world respondents confident of a bother-free stay
    ·    43% of worldwide respondents cited the UK’s reputation of being ‘most established and welcoming’ for tourists as a cause of visiting.

    The UK can be well positioned in terms of attracting international travellers inside the immediate future.
    ·    38% of world respondents told CNN they might consider a trip to the united kingdom inside the next yr, positioning the rustic second only behind the united states in an inventory of the highest 25 destinations probably to be visited within the next year. 

    “The results paint a favorable picture for the united kingdom relating to global perception, and should indicate the rustic is definitely positioned to profit from the nice and cozy glow left by a successful Olympic year”, added Malenicka.

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  • PATA predicts continued growth in regional travel

    Officials on the Pacific Asia Travel Association and the Hong Kong Polytechnic University School of Hotel & Tourism Management released their joint publication, the Asia Pacific Visitor Forecasts 2013-2017.

    The new forecasts at the complete visitor economy will make it easier for tourism organisations to anticipate demand trends and manage supply.

    The annual and quarterly forecasts cover a five-year horizon and include price elasticity variables for many of the destinations covered.

    High-level snapshots from the forecasts show that visitor arrivals to the Asia Pacific region will keep growing with an ordinary annual growth rate of four.1 per cent over the period 2013-2017 and reach 581 million by 2017.

    At a similar time, north-east Asia will maintain a dominant position within the inbound market of Asia Pacific, and its market share will reach 53 per cent by 2017./

    China will remain the pinnacle inbound destination within the Asia Pacific, peaking at 147.4 million visitors in 2017.

    Visitor arrivals to the Asia Pacific from China will exceed 100 million by 2015
    Cambodia, the Maldives, Chinese Taipei, Bhutan and Mongolia are the tip five fastest growing destinations on the subject of visitor arrivals over the period 2013-2017.

    Taken together these projections provide essential information for tourism planners and operators alike.

    The forecasts aim to assist destinations set strategy for the approaching years by supporting the entire visitor economy in both long-term decision and policy making by predicting arrivals, tourism receipts and departures in step with country/region of origins for 41 destinations.

    “I am delighted to recommend these next generation forecasts to PATA members and colleagues. The scope and quality of the forecasts will add value to our many various members across 17 time zones and a lot of different functional groups,” said Martin J Craigs, PATA chief executive.

    Published annually with a quarterly breakdown, the Asia Pacific Visitor Forecasts 2013-2017 will include details about visitor arrivals to choose PATA member economies from key source markets, visitor expenditures in PATA member economies, and visitor departures of member economies.

    The annual edition of the forecasts will even feature reports analysing the forecasts and their implications, contemplating particular trends for certain regions.

    Though it really is clear that demand for inbound and outbound travel in Asia Pacific is growing, it’s the details shown by forecasts of travel demand if you want to guide the visitor economy within the measurement of tourist arrivals and expenditure.

    Forecasts might help justify decision-making in the case of planning investments in visitor infrastructure, human resource management, marketing resource allocation decisions and new product development.

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