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TV campaign launch to capture growing staycation market

August 21, 2015 • admin
Rural Retreats is today announcing the launch of its first television advertising campaign to construct on its position because the largest luxury staycation specialist within the UK. Based at the success of its programme sponsorship on ITV late last year, the luxurious holiday letting agent, based within the Cotswolds, can be running an initial four week programme of 22nd ads throughout April. The campaign, which is able to run around the HTV and Thames Valley, will see adverts for Rural Retreats in key ITV daytime spots, with placements in breaks between This Morning, ITV Lunchtime News and Dickinson’s Real Deal. Charles Millward, chief executive at Rural Retreats, says: “Rural Retreats operates in an exceptionally competitive and crowed sector, and this has only intensified given the new growth in staycations. “After...
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News: National Express receives 100,000 facebook likes

August 21, 2015 • admin
‘Like for like’ National Express is earlier than the sport, becoming the UK’s first public passenger transport company to be ‘liked’ by 100,000 people on Facebook. The UK’s largest coach operator received its 100-thousandth ‘like’ on social networking site Facebook last month and has carried on full steam ever since, leaving rivals within the shade. The coach operator is now ‘liked’ by greater than 114,000 Facebook users and counting. A steady stream of competitions, special offers, giveaways and artistic pictures have all helped make sure the approval for National Express at the social networking site.  The achievement is your entire more impressive as National Express only recruited a dedicated content manager in May 2012, who also takes care of the company’s Twitter account. Increasing its Facebook ‘likes’ allows National Express...
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News: WTTC 2013: Walsh renews criticism of UK government

August 19, 2015 • admin
International Airlines Group chief executive Willie Walsh has emphasised the necessity for the united kingdom government to support the aviation sector within the country. Speaking on the World Travel & Tourism Council Global Summit in Abu Dhabi, Walsh said IAG was not seeking financial support, but merely for the federal government to “get out of the way”. “Governments have to understand they need to reduce the impact on aviation. “This is additionally during the reduction of regressive taxation on our industry, comparable to Air Passenger Duty, or by allowing the construction of suitable infrastructure,” Walsh explained. He was quick to contrast the location inside the UK with that of Abu Dhabi, where flag-carrier Etihad Airways has seen remarkable growth during the last decade. He said: “The conditions here in Abu...
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New leadership for Westin Dublin

August 17, 2015 • admin
Westin Hotels & Resorts has announced the appointment of Fred Smits as general manager of The Westin Dublin.  Smits joins the valuables from the Sheraton Amsterdam Airport Hotel & Conference Centre where he was executive assistant manager. Born inside the Netherlands, Fred began his career with Starwood Hotels & Resorts on the Westin Rotterdam in 2001 as executive chef, working his way as much as become director of food & beverage in 2005, a task he held until February 2007. In 2007, Smits was promoted to executive assistant manager of the 406-room Sheraton Amsterdam Airport Hotel where he oversaw all daily operations and held responsibility for the 30-room Conference Center and 4 food and beverage outlets. During his time on the Sheraton Amsterdam, Fred also played a key role within...
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News: WTTC 2013: Aviation takes centre stage at Global Summit

August 17, 2015 • admin
Government inaction and an absence of understanding of the positive future economic impacts of international air traffic growth dominated discussion on the opening session of day two of the 13th annual World Travel & Tourism Council Global Summit. A panel of airline industry leaders reiterated the decision for increased government support – and the abolition of passenger duty taxes – to navigate a route towards sustainable sector development. Moderated by Peter Greenberg, travel editor, CBS News, the discussion covered political and economic instability, capacity, runway access, government policies, taxes and environmental sustainability as portion of a session entitled ‘Airlines: Turbulence or clear skies ahead’. “Aviation is a quick-moving, highly competitive environment; high cost, low margins. One of many biggest challenges we are facing is convincing governments that airlines will need...
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